The purpose of College Newspaper Advertising is to provide
college with campus information. There are many universities that distribute a
campus newspaper for students to read, however, some colleges don't provide
more than just a billboard full of random information. Although we are in a
digital age, where a text or email works just as effective, a hard copy newspaper
will always be useful to students. Also, College Newspaper Advertising is a
great way to prepare students for success after graduation. Any aspiring
copywriter or creative artist, would benefit from College Newspaper
Advertising; hands on experience with similar tasks and objectives that would
resemble a printing press and the effort it takes to reach a goal, with a
variety of perspectives and creative individuals. College Newspaper Advertising
does have it disadvantages; the cost of printing can be a bit expensive
compared to an email on the school's website.
This is the biggest reason why small schools wouldn't even consider the idea. With the economy the way it is, budget cuts are always being considered and major investments are of not priority.
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